If You Build it- They Won't Come

All too often new marketers and even bum marketers will create their websites or blogs and wait for the thousands of daily visitors to come. Though, what they quickly realize is if you build it they won't come. You have to make them come. Web traffic is not going to just show up at your doorstep one day.

So how do you get traffic? Getting traffic is the easy part believe it or not.

One great traffic source to start out with is search engines. Traffic will find you according to what pages of your website have been indexed in the search engines and what keywords visitors are finding your site from.

But the question you should be asking yourself is not "how can I get traffic?" but "what kind of traffic do I want to get?"

Do you want people who are in an open to buy mindset? What kind of things are they open to buying then? Or are they looking for information? What kind of information? How to get rid of weeds? Quick dinner recipes? How to train a dog?

You want to attract and actively seek out visitors who are interested in the specific content on your site. Once you start asking yourself these questions you begin to also realize you don't want anybody and everybody visiting your site. You want targeted traffic.

Bum marketing is a great method to get targeted traffic because you can target long tail keywords (low competition keywords) which are relevant to what you're customers are looking for. This way you are positioning yourself in-front of someone who is in an open to buy mindset or searching for information.

Keyword research is an essential ingredient of Bum Marketing and especially for getting targeted traffic. Targeting the right keywords can give you lots of targeted traffic. See how you can get better keyword research.

Also, discover Niche Marketing Secrets. Whether you are a bum marketer, a full time marketer or just a webmaster targeted traffic is something everyone with a website needs.